automationtriggerconditionsenrollmentaction-plan

Choose an Action-Plan Trigger

Start a workflow from the right customer or CRM event.

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Choose an Action-Plan Trigger

The trigger defines when the system should consider enrolling a contact. Conditions should narrow that event to the intended people.

Where to find it: an Action Plan → Trigger

What to do

  1. Name the real-world event you want to respond to.
  2. Choose the closest supported trigger.
  3. Add source, tag, stage, score, or other conditions only when needed.
  4. Check whether the same contact can enter more than once.
  5. Run a positive and a negative test.

Good to know

  • A broad trigger can enroll far more contacts than expected.
  • Changing an active trigger does not necessarily rewrite enrollments already in progress.

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